|IIFTC Locations Show 2015 also held at Chennai and Hyderabad was a grand affair with participation from various Asian, African, European and South American, countries vying to garner a larger slice of the ever increasingly foreign shoots of the Indian film industry. At Mumbai event the panel discussion also echoed the need to set up the ‘Film Commission’ in India to bring in the common policy and procedure for granting permission to shoot across in all states across the country.
IFTC Locations Show 2015 saw participation from some exotic countries such as Kenya, KwaZulu Natal (South Africa) Fiji, Oman, Jordan, Taiwan, Egypt to name a few and Indian States like Gujarat, Goa, Maharashtra, New Delhi, Andaman and Nicobar Islands, Telangana to name a few.
Renowned Bollywood Producer and Director Mr Rakesh Roshan was the Chief Guest at the event. Some of well-known personalities from film industry who graced the occasion were Mr Mukesh Bhatt and Mr. Tigmanshu Dhulia to name a few. They all shared their views on the various aspects and issues related to film tourism.
Since its inception in 2013, within a short span of 2 years, IIFTC has successfully hosted 9 film events in 5 major film markets of India, establishing itself at India’s premier film tourism event.It is a great platform for film commissions, international and state tourism board and other related services, to meet the representatives of the top production houses, who are on a constant look out for the best of locations around the world. Each of IIFTC’s events have witnessed an overwhelming support from the film fraternity,
According to Mr. Supran Sen, Secretary General, Film Federation of India, “Our filmmakers are constantly looking for new & exotic destinations to shoot. Our objective behind IIFTC Locations Show is to facilitate a direct interaction between our film industries with the foreign film commissions, tourism boards and line producers, who want to promote their locations and services for the purpose of film shoot.
Over 20 countries including Oman, Fiji, Macedonia, South Korea, Taiwan, Jordan, Egypt, Namibia, Cyprus, Mauritius to name a few and Indian states like Gujarat, Maharashtra, Jammu & Kashmir, Andhra Pradesh etc.have participated in the past events of IIFTC.
According to Mr Harshad Bhagwat, Director, IIFTC and Director, Mercury Integrated, “Time and again, feature films have proved to be an excellent vehicle for destination marketing. Audiences are increasingly motivated to travel to places they see in their favourite films and countries around the world are welcoming Indian film makers to shoot in their countries in order to boost tourism. With IIFTC, our aim is to create an official and credible platform for film and tourism industry to meet each other”.
IIFTC Locations Show is organized by Mercury Integrated Marketing Services PL and promoted by Film Federation of India in association with South Indian Film Chamber of Commerce (for Chennai event) and Telugu Film Chamber of Commerce and Telugu Film Producers Council (for Hyderabad event).
Log on to the website www.iiftc.in for more information on the conclave.
For media co-ordination please contact Pravin Vichare : 98205 45985.